
Selling Property in Dubai
Selling property in Dubai is a regulated, process-driven transaction. This guide explains how to sell, what you pay, how pricing works, and how JBJ Global Real Estate manages the process from listing to transfer.
- Valuation to handover
- DLD · RERA · NOC
Seller's Guide
10 chapters · ~170 min total reading time
WhoThis Guide Is For
Property owners planning to sell
Ready to exit your investment
Investors exiting an asset
Strategic portfolio decisions
Owners of ready or off-plan resale units
Any property type
Local and international sellers
Worldwide support
Step-by-StepSelling Process
Property Review & Market Positioning
Before listing, your property is reviewed based on:
- Location and building performance
- Recent transaction data
- Current supply and demand
- Rental yield (if applicable)
- Remaining mortgage or developer balance
Pricing is set according to real market evidence, not aspirational figures.
Pricing Strategy (Critical Step)
Correct pricing determines:
- Speed of sale
- Buyer quality
- Negotiation leverage
Overpricing leads to:
- •Low enquiry
- •Longer market time
- •Forced price reductions later
Marketing & Exposure
Your property is marketed through:
- Major UAE property portals
- Direct buyer networks
- Qualified investor channels
- Private client matching (where applicable)
Only serious, qualified buyers are engaged to protect your time and price.
Viewings & Buyer Screening
Professional viewing management:
- Viewings coordinated professionally
- Buyer intent and financial readiness verified
- Offers filtered before presentation
You receive real feedback, not noise.
Offer, Negotiation & Agreement
Securing the best terms:
- Written offers reviewed with market context
- Negotiation handled objectively
- Memorandum of Understanding (Form F) issued
- Buyer deposit secured
Transfer & Completion
Final steps to sale completion:
- Developer NOC obtained
- Trustee office transfer scheduled
- Ownership transferred at Dubai Land Department
- Funds released upon completion
SellingCosts & Fees
Agency Commission
Standard market rate: 2% + VAT
Paid by the seller (unless agreed otherwise)
This covers:
- Market pricing strategy
- Professional marketing
- Buyer screening
- Negotiation & deal structuring
- Transaction coordination
Government & Developer Fees
NOC fee (developer)
Varies by project
Mortgage release fee
If applicable
Trustee office fees
Required for transfer
Title deed issuance
Official documentation
SellingMortgaged Properties
If your property has an existing mortgage:
- Outstanding balance must be cleared before transfer
- Settlement coordinated with the bank
- Sale proceeds can be used for settlement
This process is handled step-by-step to avoid delays.
Off-PlanResale
Off-plan resale depends on:
- Developer approval
- Minimum payment completion (usually 40–50%)
- Assignment or transfer fee (developer-specific)
Not all off-plan units are immediately resellable — eligibility is verified before listing.
HowJBJ Supports Sellers
Data-driven pricing advice
Based on real market evidence
Professional listing presentation
Maximum market exposure
Buyer qualification & negotiation
Protect your interests
Mortgage and developer coordination
End-to-end management
End-to-end transaction management
From listing to completion
JBJ Global Real Estate is licensed for buying, selling, and renting property in Dubai. Legal and banking services are coordinated through licensed third-party partners where required.
SellerQuestions Answered
Selling Basics
Costs When Selling
Selling Process
Marketing Your Property
Legal & Tax Considerations
NextStep
If you are considering selling your property, the next step is a structured pricing and market review to determine the correct exit strategy.
Important Disclaimer
This guide is provided for general educational and informational purposes only. It does not constitute legal, mortgage, or professional advice. JBJ Global Real Estate is a licensed real estate brokerage providing buying, selling, and rental services. We do not provide legal or investment advisory services. Sellers should conduct independent due diligence and consult with qualified professionals before making any property sale decisions.

Founder & CEO
A Founder-Led Vision
JBJ Global Real Estate is a founder-led brokerage built on unwavering standards, discretion, and long-term vision.
Founded by Jane Bou Jaoude, our approach combines deep market expertise with personalized service, ensuring every client receives the attention and insight they deserve.
Learn more about our company values and leadership.